Showing posts with label web development. Show all posts
Showing posts with label web development. Show all posts

Friday, 27 May 2016

Do's and Don'ts of Website Design

Everyone owns a site or a blog these days. It's the next thing that one owns after a smartphone. So when there is so much competition out there in the digital world, how will you survive and rise up to be one of those really popular sites that people keep coming back to? There are some very simple things that one ought to follow, in order to create an elegant yet stylish website that is not just user-friendly, but also speaks volumes about your brand or yourself (in case of a personal blog). I have compiled a humble comparison between some good and bad elements of website design that you may incorporate in your layout. 


1. It's either high-res or useless!
Your site is the link between you and your customer. It is your brand's identity. Make sure that the images that you use on your site are high resolution ones that are taken from legitimate sources. You could use Pexels for this purpose.


2. Minimalistic is the new fantastic!
Simple and elegant designs are many day more appealing than a jarring website filled with unnecessary content and images.


3. Are you socially visible?
If your social media buttons aren't positioned strategically, you are bound to lose your customers who could be potential influencers for your brand. Place your social media icons in such a way that they are in the first fold of your homepage and pretty prominent for users to click and follow your profiles.


4. Less is always more!
It is a myth that your site must be loaded with content. All you need to ensure is that your content is of good quality and relevant. Keep minimum text on all your pages, so that viewers landing on your site are not stressed out to read huge volumes of random words.


5. KISS - Keep It Simple Silly!
Always adhere to this golden rule while designing your homepage. If your homepage is simple and easy to follow, you have higher probability of visitors navigating deeper into other pages on your site. 


6. Clear Call-to-Action is the key to Increased Conversion!
CTA buttons are an integral part of your revenue system. Make sure that there is high clarity in the suggestions, positions and meanings of each of these buttons used on your site.


7. Move the coins smartly
Navigate your users very wisely when they land on your website. Ask them the correct questions that makes them view the most relevant and intended pages on your site.


Hope these tips help you in designing a really kick-ass website for yourself! In case you are stuck and need further help regarding this, click here to get in touch with some really great website designers.



Friday, 13 May 2016

Trending tips to design an awesome website!

I am sure all of us have done this at least once. You hear about some new product and immediately check on your phones for the website of the company that sells the product. If its nice and appealing, you may choose to buy the product. If the website doesn't entice you, I am sure you wouldn't prefer to stay on it even for a minute and decide that the product is not great (while in reality, it may be an amazing product). It is imperative for any company, small or big, to have a really alluring and self-explanatory website. So what are the key elements to creating a great website? Ask the following questions and see if you are able to answer each one with utmost clarity and precision.



1. Is there clarity in the purpose of your website?
Who are you? What do you do? What can your audience find on your site? Do you cater to specific need of the society? All of these questions must be clearly answered in your website with simple yet powerful words that highlight your product/service.

2. Does your website strike the correct chord with your target audience?
Stick to simple and effective communication in the language that they prefer. Give them what they exactly need in their style.

3. Is your site capable enough to create a compelling need for your audience to stay longer on it?
Your website must have a good, wait..great value proposition that forces your customers to keep reading through the various elements of your site. Don't let your audience move away from your domain easily.

4. Is your site simple, creative and user-friendly?
Always follow the golden rule of KISS - Keep It Simple Silly. Simplicity is often more appealing than complexity. Add creative and effective elements to your website that navigates the user in a very easy and seamless manner. Avoid broken links, unpleasant color schemes and too many unnecessary links. Align the design with the tone of your business and taste of your audience.

5. Are there enough Call-to-Action (CTA) buttons on each page of your site?
This does not mean that you load each page with CTA buttons, but have apt and effective ones that let your users find what they want at the correct time and place. Incorporate intelligent elements in your design that capture intricacies of user behavior and work favorably for you.

6. Is your website optimized for multi-device usability?
Ensure that your website works equally well across all devices including desktop, tablet and mobile. Additionally, make sure that you test your site on multiple browsers and fix any kind of bugs that you may notice.

7. Is the content on your site static or dynamic?
Keep dynamic content that has the potential to refresh your site frequently. This enables search engine crawlers to automatically find you and list you in their result pages.

8. How long does it take for your site to load on any device?
Page speed is an important aspect that not may developers pay heed to. Your site should load quickly so that viewers don't migrate away from your site due to extended waiting period. Avoid too many heavy components, and if at all those components are necessary, optimize and compress them for optimum user experience.

9. Are you aware of the F-Layout?
User behavior states that a normal human being always reads from left to right and top to bottom. Use this to your advantage and work towards placing your best elements in correct positions that catch your users' attention.

So, have you been able to answer all of the above questions? Go ahead and tick them all off the list!

Website design is an integral part of your business and never should you neglect this aspect. All the best in designing the best website for your business. In case you need to hire a really good website developer, you could look for great options here.